Start winning real cash prizes many times a day while playing our 100% free lottery app - I was given a blank slate to design the overall brand identity for this app. Aimed at the US market, some research helped us determine the color scheme. The app's simple design was chosen to ensure a quick launch.
I created a set of in-app icons and brand figures to set the tone for the gameplay and marketing.
The lottery app has about 25 screens covering game activity, settings, withdrawals, and social media connections. It's designed in a simple, minimalistic style.
A set of promotional banners, Instagram posts, a full-page advertisement, and a landing page—a complete package to promote the app.